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Business awards success for William’s Den

Christian and Tor Carver (centre) pictured receiving their award from Doug Gurr (right), UK Country Manager, Amazon, and Matthew Horrocks

Rural visitor attraction William’s Den, situated on the Hotham Estate, near North Cave, has won the Outstanding Rural Diversification Project of the Year award, at the northern heat of the national Rural Business Awards. William’s Den opened in June 2017 with outdoor and indoor play, a family-friendly 120 seat restaurant, and a gift shop, situated on the Hotham Estate, near North Cave.

Joint owners Tor and Christian Carver were brought up on farms and wanted to create a space for children to play freely in rural surroundings. It includes an expansive outdoor play area with water play, discovery zones, unique play structures, den making materials and space to just run free. Inside there’s a bespoke wooden crafted sensory play zone, bridges, tunnels, rainmakers, sand and climbing nets.

Delighted with their win, Christian Carver, told Beverley FM: “William’s Den has grown out of our lifelong love of the countryside, and our passion for connecting families with the great outdoors. Diversifying from the Hotham Estate has been such an adventure, and we are so glad we can celebrate our journey with this prestigious award.”

The Amazon Rural Business Awards is the brainchild of Leicestershire businesswomen Anna Price and Jemma Clifford, who wanted to showcase the wealth of entrepreneurial talent in rural areas of Britain – a sector of the economy they felt was all-too-often overlooked in favour of large, city-based businesses.

William’s Den will now go through to the grand finals in April 2019.